We started with just the seeds of an idea. 2003 - in the humble surroundings of London's East End. At the time 'streetwear' as we now know it, didn't exist. Owning and starting a brand was reserved for the corporations and privileged few. But we had one simple aim - to change that and create a British streetwear brand that set the standard to uphold the culture that we are an integral part of.
Designs created out of our city, Manchester UK. A fashion lifestyle brand that offers trending street style’s with premium quality, at high street prices; Affordable, Approachable, and Aspirational. Deciding on the name because every piece is individual and unique; ‘Couture’ and ‘Club’ because we wanted to build a community that in effect, not only join us by buying into our product and style, but also into our culture and what we stand for.
Welcome to Kings Will Dream, a new precedent in streetwear Whether you’re out on the streets or in the gym we’ve got you covered. From t-shirts and hooded tops, to sweatshirts and joggers, only the best is good enough. Kings Will Dream are quickly becoming one of the most popular names in men’s fashion. Our range of apparel pushes the boundaries of design, trend and quality as we cement our place as streetwear royalty.
The spirit of Italy distilled into the modern wardrobe. A nation revered for its sophistication, ‘sprezzatura’ – the art of studied carelessness, spans it’s tailoring and sportswear. It’s where art and function come together to create something more than the sum of its parts – where perfection is in the interaction between garment and situation; in fading dyes, end-of-event creasing and unscheduled weather. It’s knowing your style holds up to whatever life throws at it.
Crate is a lifestyle label that was born out of the street wear & urban culture. Our influences and inspirations are drawn from music, pop culture, society & fashion. We design & create what we like & what we want to wear, while striving to achieve excellence & quality.
Guy Ellis aka Dcypher is one of New Zealand’ s most well known Graffiti Artists. After spending the past decade living in Los Angeles, he is now back where it all began. Christchurch has been a welcoming canvas and continues to support the culture of Street Art, as the city rises from the ground up. Dcypher ’ s personal artistic style ranges from illustrative, deconstructed city scapes, faces and animals, to painting photorealistic imagery and off the wall 3D graffiti pieces.